
ABOUT US
Vision
To create a space for people from all walks of life to come together and talk about all the intricacies that life has to offer, all the while also enjoying a great cup of coffee.
Mission
Our goal is to provide high quality speciality coffee at affordable prices to young adults who have busy and on the go lifestyles.
Focus
Our focus is simple. We strive for quality and convenience for our customers by providing quality coffee in a quality environment while also making it quick and convenient for customers to get their coffee.
Target Market
With regards to our customers, we focus on young adults who have just started their careers. These individuals often live a fast paced life and that is why we will look to provide them with a great cup of coffee in the shortest amount of time, that will give them a burst of energy and the confidence to take on their everyday challenges.
Business Model
Our business model, for now, will be relatively simple. Because we operate inside a kiosk our focus will be on two things: 1) Providing takeaway coffee at a quick rate and 2) Providing coffee to the shops inside Duncan Yard as well as (should the shop owners prefer it so) the customers of the shops.
In the not so distant future, when we move into a larger premises in Duncan Yard, our model will be to give our customers the full coffee experience by providing them with an environment where they can come and not just enjoy coffee, but also to enjoy good company and , just for the moment, be able to break away from the complications of life.
Future Plans
Our future plans are first and foremost to open a large scale Café in Duncan Yard.
Later we hope to also incorporate a roastery.
